Information About the Drug Abuse Prevention Center

Activities of the Center

[Specific Activities]

Development of Prevention and Education Materials and Campaign Activities

1) Production of Audio-Visual Materials

2) Production and Distribution of Posters (last year's activities), (42 patterns)

3) Production and Distribution of Leaflets

4) Production and Distribution of Pamphlets

5) Production and Distribution of Telephone Cards

6) Production and Distribution of Pocket-Size Calendars

7) Publishing and Sales of Books

8) Production of Exhibition Panels for Awareness Campaigns (8 panels in a set)

9) Magazine Ad Columns

10) Train Station Ad Boards, Hanging Ads, and Interior Wall Ad Space in Trains

11) Newspaper Ad Columns

12) Radio and TV Spot Commercial Message Broadcasting

13) Publication and Distribution of Newsletters (36.000 copies)

1) Production of Audio-Visual Materials

 The Center has already produced audio-visual materials (4 of them are animated films) as listed below. Some are available on 16 mm film and other on video tape.

1. Prevent Drug Abuse
2. "No, Absolutely No!"---Beat the Paint Thinner Gang! (Animation)
3. Why Are Stimulants Dangerous?
4. Yes to Life: How to Cope with Drug Dependency
5. Let's Live in a Healthy Way
6. Will Power: The Courage to Say No (animation)
7. Why is Paint Thinner Dangerous?
8. Let's Live Healthy Lives---Part 2 (Drug Abuse and Families)
9. Fear of Flashbacks (The Flashback Phenomenon)(animation)
10. Terrible Cocaine
11. Forest Justice (I'll never give in to temptation!)(Animation)
12. Why Should I Be Scared of Marijuana? (Let's Live Healthy Lives, Part 3)
13. Solvent Invader (The Corroded Body and Mind)
14. "The Courage to Say No!" (Let's Live Healthy Lives, Part 4)
15. "No, Absolutely No!" (The Terror of Solvent Abuse!)
16. "The Horror of Cocaine" (Human Brains Under Attack)
17. "Drug Report" (Report on the Present State of the Drug Problem)
18. "The Horror of Solvents" (Dissolving your Brain)
19. "Family of Nations" (Warning on Solvent Abuse)
20. "World Drug Report II"
21. The Dangers of Paint Thinner & Stimulants
22. "World Drug Report III"
23. Professor "No, Absolutely No!"'s Seminar
24. "World Drug Report, Part IV" [The "Dame Zettai" International Slogan]
25. "Dame Zettai" [The Horror of Marijuana]
26. The Brain Crusher (The Horror of Stimulants)


2) Production and Distribution of Posters (last year's activities), (42 patterns)

Posters produced and Distributed by the DAPC

1. "Children on the Beach" (for the Campaign Against Drug Abuse)
2. "Take Good Care of Yourself" (for the Campaign Against Drug Abuse, Featuring celebrity spokesperson Ms. Tomomi Nishimura)
3. "Platini: The Courage to Say No"
4. "I'll be killed. I'll be killed." (featuring Ms. Tomomi Nishimura)
5. "Murder Cases Related to Narcotics and Stimulant Abuse"
6. "Take Good Care of Yourself." (for the Campaign Against Drug Abuse, featuring Ms. Tomomi Nishimura)
7. "Losing One's Self...Say ' No, Absolutely No!'"
8. "Let's Eradicate Abuse of Stimulants and Paint Thinner." (featuring Tomomi Nishimura wearing a yellow sweater)
9. "The Sweaty Bodies of the Younger Generation Look Great!" (featuring Tomomi Nishimura riding a bicycle)
10. " Of Course I'm Sweaty...I'm young and in Great Shape!" (featuring Tomomi Nishimura playing tennis)
11. "Take Good Care of Yourself." (for the Campaign Against Drug Abuse, Featuring Tomomi Nishimura jumping hurdles)
12. "Be Active While You're Young. Find the Courage to Make the Right Kick." (featuring Tomomi Nishimura playing soccer)
13. "The Courage to Say No: You Set Your Own Style!" (featuring Tomomi Nishimura doing a headstand)
14. "Can We Say We're Happy to Born on this Planet?" (featuring Tomomi Nishimura playing rugby)
15. "Only Humans Can Keep Other Humans From Suffering." (featuring a plaster figure and globe)
16. "Take Good Care of yourself." (for the Campaign Against Drug Abuse, featuring Tomomi Nishimura playing softball)
17. "You Have to Aim Straight." (featuring Tomomi Nishimura practicing archery)
18. "Take the Right Track: Go Straight." (featuring Tomomi Nishimura skiing)
19. "Take Deep Breaths." (featuring Tomomi Nishimura riding a mountain bike)
20. "Jump While You're Young." (featuring Tomomi Nishimura playing volleyball)
21. "Take Good Care of Yourself." (for the Campaign Against Drug Abuse, featuring Tomomi Nishimura horseback riding)
22. "I Know Where I Will Land. I' m Going to Win!" (featuring Tomomi Nishimura paragliding)
23. "Nice Catch! Be Active and Elegant!" (featuring Tomomi Nishimura playing lacrosse)
24. "Don't Give In to the Winds of Temptation!" (featuring Tomomi Nishimura windsurfing)
25. "A Pleasant Wind...Light Waves...The Road Stretches Before Us When We're Young..." (featuring Tomomi Nishimura riding a mountain bike)
26. For the Campaign Against Drug Abuse (featuring Tomomi Nishimura playing soccer)
27. "The Sword of Youth Scatters Drops of Sweat." (featuring Tomomi Nishimura practicing kendo)
28. "Don't Waste youth, Scatter Drops of Sweat." (featuring Tomomi Nishimura playing basketball)
29. "No, Absolutely No!" Publicity Campaign (featuring Tomomi Nishimura playing soccer)
30. "Please Take Care of Us." (for the DAPC's U.N. Fundraising Campaign, featuring Tomomi Nishimura and group of children from all over the world, standing on a globe)
31. For the Campaign Against Drug Abuse (featuring Tomomi Nishimura bowling)
32. "No, Absolutely No!" (for the "No, Absolutely No!" Publicity Campaign, featuring Tomomi Nishimura playing tennis)
33. For DAPC's U.N. Funaraising Campaign (featuring Tomomi Nishimura playing soccer)
34. For the Campaign to Prevent Drug Abuse (featuring Tomomi Nishimura running track)
35. "Let's Eradicate Abuse of Stimulants, Paint Thinner, and Marijuana." (featuring Tomomi Nishimura practicing judo)
36. For the "No, Absolutely No!" Publicity Campaign (featuring Tomomi Nishimura playing baseball)
37. For the DAPC's U.N. Fundraising Campaign (featuring Tomomi Nishimura playing soccer)
38. For the 10-day period of Strengthening Marijuana Drug Abuse Prevention (featuring Tomomi Nishimura practicing kendo)
39. For the Campaign to Prevent Drug Abuse (featuring Tomomi Nishimura practicing archery)
40. For the Campaign to Prevent Drug Abuse (featuring Tomomi Nishimura playing badminton)
41. For the "No, Absolutely No!" Publicity Campaign and for the U.N. Fundraising Campaign (featuring champion sumo wrestler Takanohana and Tomomi Nishimura)
42. For the "No, Absolutely No!" Publicity Campaign and for the U.N. Fundraising Campaign (featuring Keirin bicycle racing)
43. For the Campaign Against Drug Abuse (Tomomi Nishimura and champion Sumo wrestler Takanohana) 21 June-20 July
44. For the Campaign Against Drug Abuse (featuring Tomomi Nishimura fencing) October-November:
160,000 posters of one type were produced for the promotional activities for the "No, Absolutely No!" Campaign, and 160,000 posters of one type for U.N. Fundraising Campaign. October-November:
150,000 posters of one type were produced for Drug Abuse Prevention Month December-February:
100,000 posters of two different types were produced during the Drug Abuse Prevention and Awareness Campaign


3) Production and Distribution of Leaflets

  For the promotional activities for the " No, Absolutely No!" Publicity Campaign: 2,000,000 leaflets
October-November:
2,000,000 leaflets during Drug Abuse Prevention Month


4) Production and Distribution of Pamphlets

"No, Absolutely No!" Publicity Campaign and the U.N. Fundraising Campaign" 2,500,000 pamphlets


5) Production and Distribution of Telephone Cards

October-November:
 Telephone cards were distributed to the participants of rallies during Drug Abuse Prevention Month as a campaign gift: 50,000 people applied for the gift from all over the country, and 400 of them were awarded it.


6) Production and Distribution of Pocket-Size Calendars

1,500,000 pocket-size calendars were produced and distributed at the end of December to junior high school students throughout the country.


7) Publishing and Sales of Books

a. For the Understanding of Drug Abuse Prevention
b. Comic book... "No, Absolutely No. 1": A Reader for the Prevention of Drug Abuse
c. Drug Abuse Prevention Manual Q & A
d. Comic book... "Yes to Life": Reader No. 2 for the Prevention of Drug Abuse
e. The Drug Wars in the U.S.A.: The U.S. Drug Control Strategy
f. Narcotic Drug and Psychotropic Substances Control Law Collection
g. Comic book... "Say No to Drugs": Drug Abuse Prevention Reader No. 3
h. Comic book... "Family of Nations"
I. Narcotic Drug and Psychotropic Substances Control Law Collection, revised edition


8) Production of Exhibition Panels for Awareness Campaigns (8 panels in a set)


9) Magazine Ad Columns

June 26:
International Narcotics Eradication Day
July:
Drug Abuse Prevention and Awareness Month
October-November:
Drug Abuse Prevention Month
December-January and March
(A total of 4 times per year)


10) Train Station Ad Boards, Hanging Ads, and Interior Wall Ad Space in Trains

(The same period as above 4 times per year)


11) Newspaper Ad Columns

October-November:
Drug Abuse Prevention Month


12) Radio and TV Spot Commercial Message Broadcasting

During Drug Abuse Prevention Month, the Year-End, and the New Year periods, December, January, and March (3 times per year)


13) Publication and Distribution of Newsletters (36,000 copies)


October-November: Support and Financial Assistance for the Drug Abuse Prevention Campaign

Financial assistance is extended to 17 rallies and regional meetings (in prefectures) throughout the country.


Survey on the Awareness of Drug Abuse Prevention

(between January and March)


Survey on the Status of Foreign Countrie's Drug Control Measures

(in March)
There ezperts were sent to Europe to conduct this survey.


Linkages with Relevant Agencies Organization

1) Cooperationg with the National Activities Conference of the Ministry of Educaiton, Scisence, and Culture (awareness-raising activities in formal education setting)
2) Cooperating for Juvenile Delinquent Prevention Month
3) Utilization of video tapes prepared by the Bureau of Correction of Ministry of Justice
4) Utilization of video tapes prepared for training sessions of the members of the Defense Agency and Self-Defebse Forces
5) Assistance to community activities of Lions Clubs
6) Cooperating with international events held in Japan (suvh as the Study Program for Drug Abuse and Narcotics Administrators)
7) Cooperating to supply prevention and education materials prepared by Ministry of Finance (posters and pocket-sized calenders)


Training Session for the Development of the Leaders in Drug Abuse Prevention and Awareness Campaign at the Prefectural Level

The participants include drug abuse prevention promoters for stimulants and other substances, member of Crime Prevention Associations ; Lions Clubs, volunteer probation associations, pharmacists, employees of the Pharmaceutical Affairs Division of Prefectural Governments, etc. (220 participants)


Activities Funded by the Project Commission Expense Fund of the Ministry of Health and Welfare

1) Production of audio-visual materials (16 mm films and video tapes): "Let's Live Healthy Lives"
2) TV broadcasting
3) Radio spot commercial message broadcasting (radio campaign)
4) Production of readers for drug abuse prevention and education, "Let's Live Healthy Lives", : 400,000 readers were distributed
5) Carrying our educational activities by Caravan Car (a specially designed bus)
It was originally planned to carry out educational activities around the capital region, but, due to many requests from all parts of the countries, the Caravan Car has made appearances nationwide.
The drug problem is an extremely difficult one for junior high schools, high schools and created to make drug abuse a subject of positive concern, topical and comprehensible.
As will be explained later, this is an element of the image strategy.
A large bus was specially ordered for the Caravan Car. It has a CD-I system three-dimensional field projection room equipped with the latest technology, an exhibition hall with mannequins, and video playback equipment on either side of the entrance.


Compilation of a Handbook for Overseas Travelers

(in English and Japanese)